Curing Taste Bud Boredom Since 1988 – What began in Miami as a simple recipe for citrus-marinated grilled chicken has evolved right into a world of Pollo Tropical hours, and is quickly transforming into a lifestyle of happy, healthy, laid-back fun. Thanks for visiting Pollo Tropical® where passion is married to freshness to create a one-of-a-kind experience. Our chickens are free of hormones and trans-fats. From our signature grilled chicken and slow roasted mojo pork, to world-renowned. Make Your Own TropiChops®, nothing surprises and delights like our fresh-made food served in a Caribbean inspired atmosphere.
Send your senses towards the tropics. Click through our online menu to organize a meal, an event, or perhaps a healthier lifestyle. For exclusive, members-only perks and rewards make sure to sign up for My Pollo. Pollo Tropical (literally “Tropical Chicken” in English) is a Miami, Florida-based restaurant chain and franchise specializing in the cuisine of the Caribbean. Founded in 1988, the chain has its headquarters in Doral, Miami-Dade County, Florida. It is most commonly known for marinated and grilled chicken as well as other sides including black beans and rice, corn casserole and more
Pollo Tropical was founded in 1988 by two brothers from Miami, Larry and Stuart Harris. The chicken recipe was the result of Larry’s studying cookbooks on Latin American cuisine and conducting experiments on his backyard grill to perfect the marinade. From your outset, the restaurant’s strategy ended up being to grill the marinated chicken within the customers’ view. There were no prepackaged, precooked menu items and no microwaves. By 1993, the company had eight stores and went public. It opened 19 locations in one year including individuals in New York City, Chicago, Atlanta and Tampa. The majority of the new locations closed in a year after opening. In 1998, Pollo Tropical menu was sold to Carrols Restaurant Group, which had been and it is Burger King’s largest U . S . franchisee. After a period of rapid expansion, there was sixty-nine company-owned locations and various franchisees inside the Latin American and Caribbean regions.
Pollo Tropical is currently a subsidiary of Fiesta Restaurant Group, Inc., which had been spun-off from Carrols Restaurant Group in 2012. Fiesta owns, operates and franchises the Pollo Tropical and Taco Cabana restaurant brands. Its headquarters happen to be located jgbjrt the Doral section of Miami since 2017. The organization currently owns and operates more than 140 locations throughout Florida and Georgia, plus five licensed restaurants on college campuses and 32 franchised locations through the Caribbean, Central America, South America and Puerto Rico.
Along with its fire-grilled chicken, the restaurant provides other regional foods like Mojo Roast Pork, rice, beans, corn casserole and plantains. In 2018 the company began offering fried chicken together with their traditional fire-grilled recipe.
Challenges in the United States
Following a decline in sales, Fiesta began closing its Texas restaurants, including Pollo Tropical opening hours in Dallas, Houston, San Antonio, and Austin, within the second quarter of 2017. The Texas restaurants were shuttered as part of closings of 30 stores, including locations in Georgia and Tennessee. This is element of a trend announced earlier in 2017, because the company moved to slow development, having grown “very far, too fast.” Rather than attempting to open 30 new stores, the organization planned to open up 8 to 10, all in Florida, which is its core market. While its grilled chicken and other offerings are seen as healthy alternatives to fried chicken, hamburgers and fried potatoes, the design and style and taste fails to immediately draw customers outside Florida, therefore requires some explanation to lure new customers in other markets