People say that green is definitely the new black. But don’t for a second believe that finding color inspiration naturally starts and ends with all the color green! Becoming environmentally friendly definitely holds great potential, especially when you consider how far this movement can go towards protecting nature and all of its beauty. But the degree that color could be inspired naturally extends well beyond shades of green.
It’s diversity makes nature an endless method to obtain inspiration for brand new ideas and approaches to choosing color. Stop and think for just a moment of your sheer selection of natural landscapes which exist across the world. Plateaus, valleys, cliffs, oceans, rivers, lakes, brooks, deserts, volcanic islands, botanical gardens, amusement parks, national and state parks, pastures, even a vacation to your nearby farmer’s market are common places with colors inspired naturally.
More often than not nature’s hues don’t shock or invigorate. Instead, colors inspired naturally are comfy, inviting, and pleasing for the eye. Subconsciously, we expect naturally-occurring color combinations being this way because we’re employed to seeing those colors together either naturally or while using the Pantone Formula Guide. Think earth tone browns and shades of blue that remind us of your earth and sky.
Stretch your imagination and target the way color combinations located in nature change together with the changing seasons. Picture a green tree-covered mountain range that becomes brilliant yet warm hues of gold, orange, and red during autumn. Or imagine a gently rolling hill overflowing with multi-colored wildflowers that turns 79dexrpky a satiny mound of snowy white throughout the winter time.
Now take that same rolling hill loaded with flowers and imagine the actual way it changes not from season to season, but everyday. Picture in your head those vivid floral colors awash in shades of gray like a fierce thunderstorm approaches. Discover how even day-to-day modifications in the weather can trigger new bursts of color inspiration?
The next time you’re looking for the right color combination for the fashion or graphic designs, a client’s brand, or even for the launch of your cool product that offers to save our planet, let nature inspire you. It’s everywhere you look regardless of whether you’re sitting in the midst a concrete jungle. Once you’ve found out that perfect nature-inspired scene, matching those colors is simple with your Pantone color system!